Who doesn’t love Christmas? It enchants children with its magical atmosphere, sparkling decorations, the promise of gifts under the tree, and the joyful anticipation of happy moments shared with family and friends.

It also captivates adults, bringing them back to feelings of simple joy and childhood memories while sharing the magic of the season with their loved ones, celebrating traditions, and creating precious new memories.

One of the most exciting aspects of Christmas is the tradition of exchanging gifts. Themed markets, with their glittering lights and adorned stalls, are the beating heart of this tradition.

The Asti market is known to be one of the most visited and well-known in Italy: it holds the only recognition in Italy for entering the Top Ten of the best European markets, according to the ranking compiled by European Best Destinations.

Imagine strolling among 130 characteristic wooden chalets located in the historic center of the city, each one inviting with a variety of artisanal items and gastronomic delights from both Italy and Europe.

The chalets, illuminated and decorated according to themes, along with the melody of Christmas songs and delightful scents, will envelop you in the unique and warm atmosphere of Christmas.

The Asti Christmas Market is also a culinary journey, offering a selection of local gastronomic specialties from various regions of Italy. The food stalls promise a culinary adventure, from tradition to novelty, satisfying every palate.

Various entertainment and performance events for both young and old await you.

In short, it goes far beyond a mere shopping and tasting opportunity; it is a unique Christmas journey that allows you to immerse yourself in a visual and romantic celebration.

We await you for your Tenuta Romana stay to take advantage of the magical atmosphere of the markets and discover the Monferrato in the winter season, among adorned trees and festive decorations, transported to an enchanted Christmas world.